What were storytel's needs and goals?
Storytel, with a global presence in more than 20 markets, wanted to clarify and strengthen their culture and leadership in line with a continued growth strategy.
The program was designed to answer these questions: What leadership skills do we need to advance in order to deliver on our strategy and how do we execute them? How can we support employees to perform their best and continue developing over time?
A few of Storytel’s goals:
- Create leadership programs for global and local leaders with a broad range of seniority and expertise.
- Clarify, strengthen, and practice the commitment for shared leadership principles in line with the desired direction and culture shift.
- Articulate and activate a culture move that includes the whole organization.
“It is eye-opening and challenging but very very important. Great session and I am looking forward to the upcoming ones.” - Manager Sweden
How did we support and contribute to their goals?
In close collaboration with Storytel, we designed an experience-based leadership program with actionable modules integrating the latest research with their specific needs. The program was designed to activate its leadership principles and key behaviors in line with its strategy and desired direction.
We supported the overall culture move with an inspirational talk for 300+ participants. We acted as advisors and sounding boards in articulating the desired culture, one that involved everyone in the organization throughout the process.
What was the outcome?
The start of the first program coincided with COVID-19, but we were able to quickly move to a 100% digitally facilitated leadership program. Given the strong outcome from the first module, we will continue with virtual sessions for the time being, regardless of when travel restrictions change. The digital program for global leaders began in the spring of 2020, and we have rolled out a second leadership program during the autumn of 2020.